High Ticket Clients

When it comes time to understanding your high ticket clients, it’s important to dig deeper and pinpoint what works and what does not.

It is essential to get a better read on what is going to convert them into sales. This takes a long time to work out for those who are starting from the ground up but experts can show you the way.

It is all about taking the time to focus on the key pressure points that will help complete a sale and push clients in the right direction

Be Human

You will always want to be human when it comes to building high ticket clients that are the real deal. A lot of people don’t do this and that is what causes them to struggle.

You will want to be human during the process by showing you care about them.

This includes answering all of their questions and showing great customer service. This is a high ticket item that you are selling, which means you need to take the time to figure out what your client wants. Otherwise, you are going to be a step behind and it will not work out as you want it to.

Stand Out

It is not good enough to go through the motions and hope for the best. It is not going to work and you will end up struggling to see the results that you are hoping for.

The best idea is to stand out and that will only happen when you are taking the time to stand out.

This includes offering the best incentives and/or showing you are the best at what you are selling. This is going to vary depending on the high ticket item you are putting out there but there is always a way to leverage your personality or business strategy.

Don’t be afraid to plan this out.

Show Expertise and Professionalism

With high ticket clients, you are not going to get away with silly mistakes. They are going to be spending a significant amount to get the item you are selling, which means they are going to set a much higher standard than a lower ticket item would need.

For example, a person buying a car is not going to have the same mindset as a person buying a drink from their local store.

It is all about displaying specific expertise that makes you stand out as the best in the industry on how to attract high ticket clients. This is what will push the client to want to take a look at your item and what you have to say.

Final Thoughts

These are the details to think about for those who are hoping to start understanding their clients. When understanding your high ticket clients, it’s the details mentioned here that are going to go a long way.

You will want to be diligent during the process and make sure you are trending in the right direction. This includes building a strong sales funnel, which will be personalized down to the last detail.


We all know how important SEO is in today’s digital marketing strategies. Hiring the right in-house SEO expert may be a little tricky because you can’t just hire anyone to do the job. There are some important traits and abilities you need to look for in an in-house SEO expert. Find out below the qualities and skills a good in-house SEO candidate should possess.

1. Critical Thinking

Critical thinking is one of the most important SEO skills an in-house expert should possess. SEO specialists must be able to adjust to the ever-changing business and must have the ability to search for and create solutions.

One way to know if your hire has this skill is to ask about a problem and let them suggest a solution. If they have difficulty giving suggestions, then they are not the right candidate for the job.

2. Technology Skills

An SEO candidate must have knowledge of MOZ, Ahrefs, Google tools such as Google Analytics and Google Search Console or must be eager to study and understand them. These are very important platforms in getting the correct data and when making applicable solutions and reports.

You can ask the candidates to search over the top keywords on a particular topic in your niche, make an outline of the top keywords and ask how they can track the results once the content is live. Knowing if they can deliver these tasks will make a very good SEO expert that you can add to your team.

3. Data Analysis

The ability to gather and analyze marketing data is a key SEO skill. SEO experts must be able to communicate clearly the data presented to them. You can test their data analysis skill by giving them your SEO data and asking what they see and how will they modify it to get better results in your succeeding campaigns.

4. Empathy

You might be wondering why empathy is a needed skill in finding a good in-house SEO expert. But this specific skill is very important in knowing what your audience wants. An empathetic SEO will have a gauge on what your target audience is looking for.

If your brand lacks empathy, then you might lose customers just like what happened to the other brands that cannot adapt to the different changes in the world such as this pandemic and other issues like the woke culture.

To test whether your candidate has empathy you might want to observe certain things such as their listening skills, how interested they are in your company, or if they can share some tips on how to engage with your specific audience.

5. Strategic Planning

The right in-house SEO candidate must have the ability to assess data, understand goals and be able to organize thorough plans to make advancement. SEO efforts take time to actually show the results and a good hire must be able to handle short- and long-term planning. You can test strategic planning ability by telling the candidates about your plans and visions and see if the plans they will suggest are in tune with your needs and considerations.

6. T-shaped Marketing Proficiency

T-shaped marketing refers to a marketing skill in which the marketer has knowledge in various marketing disciplines and has expertise in one or more specific niches. Having this skill will make more marketing connections which are very advantageous to your brand.

A good potential hire must be adept in email marketing, copywriting and social media marketing. You may find out if they are good in these things if they can provide a good answer to a question like – What is the function of SEO in a social media plan? If they can provide a good strategy on how they can make SEO help grow your business, then you know you are talking to the right candidate.

Besides the skills mentioned above, there are still some things you might want to consider when looking for the right candidate.

Firstly, you need to be clear on the things your business wants to focus on. Make sure that the job description you wrote down contains all the duties and skills you are looking for in an SEO expert you want to hire within the best SEO company USA based.

Secondly, you must look for someone who has proven results. A good candidate must have experience in your industry and other industries who can give creative solutions and SEO strategies in a holistic approach.

Lastly, try to assess their SEO knowledge during the interview. One good question you might want to ask is; How will you know if your SEO strategy is performing or not? If they can come up with a witting answer then you know that they can help your brand grow.

Hiring the right in-house SEO expert will help in the survival of your business. SEO can make your business grow quickly if you hire the right candidate. Take time on screening your hires and make sure that they have all the skills on what it takes to be an SEO expert.

Johnny Chen Media Houston SEO
Best SEO company USA
9908 Spring Shadows Park Cir, Houston, TX 77080
(832) 598-4855


Website content is one of the biggest factors in achieving good rankings in search engines. A properly balanced content peppered with targeted keywords is key to obtaining great search engine rankings. Targeting your keywords throughout your content in a highly specific format is one of the elements needed for good optimization. The key here is properly balanced keywords throughout the content with the proper keyword density. Keyword Density? It is the number of times that your keyword appears about the total word count on your page. There are many great tools available for free that will let you know what your keyword density is. Now the proper amount of density is a debate that is not settled. From all the research that I have made in this area, a good density seems to be around 7% -15%. Less than that and your content may not hold as much relevance in comparison to the keywords being searched on but a higher density than 15% and it may look like keyword spamming which will hurt your search engine rankings as well.

Some of the other factors to consider in creating your content is to use your specific keywords in the title of your article using the

HTML tag around the title. The header tag element lets the search engines know that you are placing emphasis or importance on that portion of the text so that is why it is important to use your keywords within that header tag. Placing your keywords as close to the beginning of your article, such as your first paragraph, also holds importance and weight with the search engines and to your overall optimization strategy. Keeping your content article to around 500 words or less also helps, both with the search engines and the human reader element. Making your article too long will lose your reader’s interest (unless it is a very compelling article) as people tend to read at least 25% slower from a web page than printed text. Building out your content to extend the number of pages overall on your website is the final goal that you should be targeting.

Getting your keyword-rich laser-targeted content to 30 pages or more will give you a tremendous boost in your overall rankings. I have achieved rankings within the top ten results of the 3 major search engines (Google, Yahoo, and MSN) using these techniques mentioned here in this blog. Try them for yourself and let me know what kind of improvements of success you are achieving. Overall, this is just the tip of the iceberg when it comes to achieving the search engine ranking results that you would desire. I’ll be posting more articles soon to help you in your pursuit of achieving your search engine optimization goals.


SEO is the acronym for search engine optimization. It is the most widely used technique for promoting Internet marketing and has been around for more than a decade.

How does SEO work?

SEO works by modifying a website using certain methods and techniques to increase traffic to the site. The volume of traffic is essentially dependent on the ranking given to the website by the search engines.

Some of the factors which the search engines take into consideration are:

  1. Relevancy — the nearest match to the search items
  2. Popularity — the number of visits or hits to the site
  3. Site age — the older the site the higher the value
  4. Contents — the usefulness of the information
  5. Keywords — number and frequency of appearance

These are the important items; there are other factors like Meta tags, etc. which are also used for determining the rating of the website.

The weightage given to each of these factors is not the same but varies from item to item and is again kept as a trade secret.

The search engines do not directly search the sites on the World Wide Web. The actual searching is done by robot programs which are called “spiders”. The spiders “crawl” the sites and prepare a database for the search engines for working out the rankings and for indexing the sites.

Search engines help to generate traffic to the website and to maintain it at a sustainable level. A well-organized and relatively more informative site will naturally have a greater attraction for the targeted audience and result in increased turnover and profitability of the online business.

Choosing the right SEO Company:

Even if a company has the requisite expertise, it is will be burdensome for it to deal with SEO by its in-house staff, as it involves a lot of detailed work and will consume too much of their time. It will be wiser to outsource the work to a competent SEO company that specializes in such matters. The immediate problem will therefore be to select a suitable SEO company for this purpose. You may consider the following points when starting the selection process.

• Make a shortlist of potential candidates and collect full details of the companies. Verify the data given by them by direct inquiries and through the Internet.

• Get information from the companies regarding their other clients and refer to them for their impressions regarding the capabilities and past performance of the SEO companies which worked for them.

• Avoid SEO companies that tend to use black hat tactics for getting better ratings, because it will ultimately lead to being penalized by search engines.

• Hire only a company that is willing to enter into a long-term contract with you because SEO is not a one-off job and needs continuous follow-up.

• Don’t decide only based on the quotations submitted by the candidates. As neither the cheapest nor the dearest quote may be the best choice, consider all other relevant factors and make an informed selection.

• When you have found a suitable SEO company that gets the desired results, it is wise to stick with it.


The web is the best and fastest tactic to broaden the information you have. Over the internet, you will discover any kind of product or service and also service. So today if your company has been to be effective, it means that it’s now undertaking a very good web business presentation. Regularly a lot of consumers are seeking numerous services by just navigating the world wide web. Whatever you decide and would need, it is possible to merely open up any kind of browser and navigate it. So if your business is not just a member of cyber society, then simply do not try to ask ridiculous questions about why your online business is not this product, these days if income is what you are soon after then absolutely serious work is expected.

If you need to have got a large number of odds to make sales and profits go through the internet scene which is an exceptionally huge and wide platform for the company and for that reason not miss out on several perfect likely profits chances. Without a doubt, it might be a challenge to choose a suitable agency for your demands. Many times we do not know where we can begin with. You need and wish to widen as well as spread the serious business, and you will need to seek the services of a crew with experts to help, to get you started you may then may fit your current various aims and objectives.

Those tips listed here to be able to get a correct web development organization may help. As an example, you’ll be able to address any kind of department regarding Web design in Birmingham. They’re a truly reliable provider in England because they are getting work done in website design as well as marketing and advertising, hosting, and also marketing and advertising for more than twenty years.

A furthermore rather significant benefit is that they also can carry out exceptional Seo Birmingham for you in addition. However, it isn’t needed to live in the united kingdom, you happen to be liberal to come up with a conference call and check with these authorities from wherever. The most essential aspect is that you simply get a high-quality finalized package. As a rule, exactly why do you need continuous assistance after layout? Should you have even gained the 1st search engine ranking position in search engines, you must endeavor to hold it. For this reason, you must work with professionals within this specific space, when they will guide you to the perfect path constantly. So, Web design Birmingham Organization can promise you frequently modern-day tactics as well as a professional approach. Web design Birmingham starts fresh gates to your new business. Permit them to invite you with a range of proposals for potential customers!